How This Startup Is Taking On Colgate | Pouted.com
Healthy Teeth Lodge, a rapidly-growing offset-up, has created a revolutionary manner to discover a manual toothbrush that is inexpensive and environmentally friendly. This first-upward goes against the commercial toothbrush companies that have contributed to growing environmental bug and the reluctant consumer switch to electronic toothbrushes. Today, in that location are an estimated one billion toothbrushes in landfills throughout the United states of america. Commercial production of toothbrushes creates tons of plastic waste product that goes out into the environment, mainly because most households throw out quondam toothbrushes. These old toothbrushes are creating a mounting problem, not merely in landfills, but likewise in the oceans. Around 100,000 turtles, marine mammals, and seabirds dice each year due to plastic consumption in the body of water according to the Marine Conservation Constitute. The products are mistaken for nutrient and swallowed. The bellies of these animals are and so full of plastics, including full-size toothbrushes, that they are unable to consume actual nutrient. Despite this information and the growing market of environmentally conscious consumers, commercial toothbrush companies have made few to no changes. Electric toothbrushes, with replaceable heads, have been proven to reduce plastic. By saving the handle, in that location is less waste when it is fourth dimension to supplant the toothbrush. Despite the hype surrounding electrical toothbrushes today, many adopt manual toothbrushes.
In a study published by Taylor & Francis, a leading international academic source, it was concluded that electrical and manual toothbrushes resulted in no deviation when measuring levels of plaque and presence of gingivitis in the rima oris. It did not matter what kind of toothbrush was used, just that the person had good brushing habits. However, in the stores, there are no cheap options for environmentally conscious consumers that want manual toothbrushes. Chris Karimian strove to fill this pigsty in the market. He knew that people needed to proceed brushing their teeth, but there had to be a fashion that did non put our ocean life and surroundings at gamble. Despite trying dissimilar electric toothbrushes, Chris constitute that he preferred manual toothbrushes and was unable to find i in the stores that were cheap and environmentally friendly. This absence in stores inspired Chris to create a manual toothbrush that saves plastic and is cheap. He did not want people to be inhibited from being environmentally witting because of price.
Healthy Teeth Gild started as a habitation experiment between Chris and his co-founder Max Rosenzweig to see what the all-time style would exist to reduce a big amount of plastic in each manual toothbrush. Through trial and mistake, a removable head was constructed that fit easily into a manual handle. Chris and Max created a manual toothbrush with a removable head and so that handle could be saved and reused. The unique design makes it easy to switch the caput every few months in place of replacing the whole toothbrush. This method of product and the ability to save the handle reduces the amount of plastic used by i tertiary. To further reduce the amount of plastic production, Chris and his co-founder designed a subscription program for Healthy Teeth Club. This minimizes waste product because at that place is no plastic involved in the aircraft. By using cardboard to ship the starter kit, and sending iii replacement heads at a fourth dimension, at that place is much less waste going into the landfills than purchasing a new toothbrush every few months from the store. Unlike anything else on the market, a subscription to Salubrious Teeth Lodge allows consumers to be environmentally conscious while continuing to use a transmission toothbrush. Although it is using less plastic, the toothbrush does not lose any of the benefits of a store-bought toothbrush. Featuring an ergonomic handle feel, a tongue scraper, and tooth-massaging prophylactic, consumers get a summit of the line toothbrush. Max'southward favorite part of Salubrious Teeth Club is the depression toll. The subscription is available for just $3 a calendar month. The amount saved in production directly benefits the consumer through this low price.
Additionally, there is free shipping and no hidden fees. Consumers accept flocked to Good for you Teeth Club. There has been steady growth since the company launch. With each new subscriber, in that location is less plastic entering the landfills and oceans. When faced with no choice, Chris and Max created their own.
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